Sessions can be more affordable, but the level of savings is not proportional to the rate cut for providers. So when you pay for therapy, although you’re paying less, your money is going toward the company BetterHelp—its advertising, parent company investors, and overall profit, not toward paying your therapist. This will undoubtedly impact the therapeutic relationship, which is “at least as vital to a positive outcome as using the right treatment method” according to the American Psychological Association.

The more we’ve acclimated to a new normal in quarantine, the more that opportunities for deeper work inspired by moments at home have shown themselves. A question about a photo of a friend or family member that I see out of the corner of my screen, reveals an integral character in a client’s life that they had never thought to share about before.

The COVID-19 pandemic is an ongoing collective trauma…we’re adapting our offerings at Kindman & Co. to support our clients and community in this complex time of need. To that end, we are working to innovate within our practice and offer more therapeutic services at reduced costs.